Ricardo Berner   

Senior Consultant

  • FounFounder, Practiko, LLC
  • Managing Director, WM Partners 
  • Co-founder, PadInMotion
  • Principal, Bain & Company
  • MBA, Harvard Business School
  • MSc, Economics, LSE
  • BA, Economics, ITESM

Representative Projects

  • Co-led the creation of a ~$300M fund focused on nutritional supplements. Sold to Clorox for ~$700M. Rolled up five nutritional supplement players, doubling revenue and increasing EBITDA 10x within three years. 
  • Created a customer focused growth strategy for a major pharma company focused on customer driven growth doubling stock value within 12 months
  • Co-founder of PadInMotion, providing tablet technology for patients at hospitals, achieving exponential growth in first five years
  • Developed detailed growth strategy (brand-pack) to reactivate growth for a beverage company in a mature market to reach >8% CAG
  • Redesigned organization of major retailer in Mexico to double LATAM business in 5 years with lower costs
  • Redesigned new commercial model to boost efficient growth for a major pharma company
  • Developed multiple R&D and growth strategies for a variety of mid and large pharma customers across different therapeutic areas such as oral contraceptives, cardiovascular, and ophthalmology
  • Conducted due diligence and created an expansion strategy for a network of radiotherapy centers

Expertise

Industries

  • Chemicals
  • Consumer Products
  • Education
  • Financial Services
  • Health & Wellness
  • Healthcare Services
  • Industrials
  • Pharmaceuticals
  • Retail

Project Types

  • Growth Strategy
  • M&A Strategy
  • Post-merger Integration
  • Organizational Design
  • Marketing
  • Profit Improvement
  • Due Diligence
  • Strategy Implementation

Representative Clients

Companies

  • 3 of the top 5 pharma companies
  • National chain of pharmacies
  • Mid size pharma
  • Network of radiotherapy centers
  • Leading mass retailer
  • Global beverage company
  • Leading multinational food player
  • Global beer company
  • Leading international green house operator

PE Firms

  • Top tier PE firms
  • Mid size PE firm
  • Founding member of WM Partners focused on health and wellness
  • International producer of specialty chemicals

Belinda Li   

Senior Consultant

  • Founder, CiTTA Partnership
  • Associate Principal, Civic Consulting Alliance
  • Senior Associate, McKinsey & Co.
  • Manager, GE Healthcare
  • Senior Scientist, GE Healthcare
  • Research Assistant Professor, NYU School of Medicine
  • MBA, University of Chicago
  • PhD, Medical Physics, University of London
  • BA, Physics, University of Oxford

Representative Projects

  • Created a growth strategy for a social enterprise contract manufacturing firm (a ~$25M division of a ~$850M company)
  • Assessed market feasibility for a new B2C product idea for a traditionally B2B healthcare diagnostic company, followed by developing and executing a go-to-market strategy to bring product to market
  • Developed and piloted four new social enterprise business models for 25 diverse network affiliates of a ~$250M national nonprofit, with eventual nationwide impact on affordable, sustainable homeownership
  • Created a business model and business plan to scale a nationwide initiative in early childhood professional training for a ~$75M nonprofit
  • Conducted comprehensive and in-depth customer surveys as inputs into a market expansion strategy for a healthcare software company
  • Created 3-10 year strategic plans and implementation roadmaps for many nonprofits & higher education institutions, ranging in size from ~$1.5M to ~$1B
  • Conducted feasibility assessment and developed financial projections for new social enterprise ideas for established nonprofits, including a museum
  • Conducted market research & risk identification for a clean tech start-up
  • Led program management of the Chicago Climate Action Plan

Expertise

Industries

  • Education
  • Energy
  • Healthcare Services

Project Types

  • Growth Strategy
  • Strategic Planning
  • Business Modeling
  • Go-to-Market
  • Market Research
  • Social Enterprise

Representative Clients

Companies

  • PointClickCare
  • Coventry Diagnostics
  • Alliance Equipment
  • Cherokee Nation Industries
  • PowerenTech

Nonprofits and Public Sector

  • The Jane Goodall Institute
  • United Way for Southeastern Michigan
  • University of California Riverside
  • Museum of Science and Industry Chicago
  • NeighborWorks America
  • City of Chicago